{"id":1107480,"date":"2026-04-29T15:00:40","date_gmt":"2026-04-29T13:00:40","guid":{"rendered":"https:\/\/bybobbys.com\/sv\/?p=1107480"},"modified":"2026-04-29T13:43:15","modified_gmt":"2026-04-29T11:43:15","slug":"this-is-b-o-b-b-y-s-en-kvall-om-vilka-vi-ar-och-vart-vi-ar-pa-vag","status":"publish","type":"post","link":"https:\/\/bybobbys.com\/sv\/this-is-b-o-b-b-y-s-en-kvall-om-vilka-vi-ar-och-vart-vi-ar-pa-vag\/","title":{"rendered":"This is B.O.B.B.Y.S \u2013 en kv\u00e4ll om vilka vi \u00e4r och vart vi \u00e4r p\u00e5 v\u00e4g"},"content":{"rendered":"\n

Den 22 april samlades vi p\u00e5 v\u00e5ning 10 i A-house Sickla, med utsikt \u00f6ver Stockholm, f\u00f6r en kv\u00e4ll som kom att bli s\u00e5 mycket mer \u00e4n ett event. Under temat This is B.O.B.B.Y.S<\/em> bj\u00f6d vi in till v\u00e5r v\u00e4rld \u2013 och till n\u00e4sta kapitel i v\u00e5r resa.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Idag anv\u00e4nder \u00f6ver 250 000 personer v\u00e5ra h\u00e5r- och hudv\u00e5rdsprodukter, och vi forts\u00e4tter att v\u00e4xa. Men kv\u00e4llen handlade inte bara om tillv\u00e4xt. Den handlade om v\u00e5r identitet. Om vad som ligger bakom namnet \u2013 och vad vi st\u00e5r f\u00f6r, p\u00e5 riktigt.<\/p>\n\n\n\n

V\u00e5ra v\u00e4rdeord \u2013 k\u00e4rnan i allt vi g\u00f6r<\/h3>\n\n\n\n

Under eventet presenterade vi v\u00e5ra v\u00e4rdeord. Bokst\u00e4verna i B.O.B.B.Y.S b\u00e4r alla p\u00e5 en betydelse, men det viktigaste \u00e4r helheten. Tillsammans formar de grunden i v\u00e5rt varum\u00e4rke:<\/strong><\/p>\n\n\n\n

Bobbys handlar om balans.
Om omtanke.
Om bepr\u00f6vad kvalitet.
Om att bygga l\u00e5ngsiktigt.
Om yrkesskicklighet.
Om samh\u00f6righet.<\/p>\n\n\n\n

Det \u00e4r dessa v\u00e4rden som genomsyrar varje produkt vi utvecklar, varje beslut vi tar och varje relation vi bygger.<\/p>\n\n\n\n

Samh\u00f6righet \u2013 en k\u00e4nsla som f\u00f6renar<\/h3>\n\n\n\n

En av kv\u00e4llens aktivitetsstationer fokuserade just p\u00e5 samh\u00f6righet. D\u00e4r st\u00e4llde vi fr\u00e5gan: Var i landet \u00e4r Bobbys st\u00f6rst?<\/em><\/p>\n\n\n\n

Svar:
<\/strong>1. Stockholm
2. G\u00f6teborg
3. Malm\u00f6<\/p>\n\n\n\n

Kanske inte helt ov\u00e4ntat. Men vi har ocks\u00e5 en tydlig bubblare: Ume\u00e5 \u2013 d\u00e4r k\u00e4rleken till Bobbys v\u00e4xer sig allt starkare.<\/p>\n\n\n\n

Det blev en p\u00e5minnelse om att vi inte bara \u00e4r ett varum\u00e4rke \u2013 vi \u00e4r en community som str\u00e4cker sig \u00f6ver hela landet.<\/p>\n\n\n\n

En kv\u00e4ll att minnas<\/h3>\n\n\n\n

Med kl\u00e4dkoden Spring Fever<\/em> fylldes rummet av f\u00e4rg, energi och personliga uttryck. Vi bj\u00f6d p\u00e5 dryck, mingel och \u00f6verraskningar \u2013 men framf\u00f6r allt p\u00e5 m\u00f6ten. Samtal, skratt och \u00f6gonblick som inte g\u00e5r att planera.<\/p>\n\n\n\n

Alla bilder fr\u00e5n kv\u00e4llen \u00e4r fotograferade av Karina Ljungdahl.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Fr\u00e5n analys till rutin<\/h3>\n\n\n\n

Under eventet erbj\u00f6d vi \u00e4ven personliga hud- och h\u00e5ranalyser som snart blir tillg\u00e4ngliga p\u00e5 hemsidan. Det var v\u00e5rt s\u00e4tt att forts\u00e4tta kv\u00e4llen \u2013 fr\u00e5n inspiration i fris\u00f6rh\u00f6rnan till faktisk rutin.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Det h\u00e4r \u00e4r bara b\u00f6rjan<\/h3>\n\n\n\n

This is B.O.B.B.Y.S<\/em> var inte en avslutning. Det var en startpunkt.<\/p>\n\n\n\n

Vi forts\u00e4tter nu att lyfta v\u00e5ra v\u00e4rdeord i v\u00e5ra kanaler. Vi bygger inte bara ett varum\u00e4rke. Vi bygger n\u00e5got tillsammans.<\/p>\n\n\n\n

This is B.O.B.B.Y.S.<\/em><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Den 22 april samlades vi p\u00e5 v\u00e5ning 10 i A-house Sickla, med utsikt \u00f6ver Stockholm, f\u00f6r en kv\u00e4ll som kom att bli s\u00e5 mycket mer \u00e4n ett event. Under temat This is B.O.B.B.Y.S bj\u00f6d vi in till v\u00e5r v\u00e4rld \u2013 och till n\u00e4sta kapitel i v\u00e5r resa. Idag anv\u00e4nder \u00f6ver […]<\/p>\n","protected":false},"author":43100,"featured_media":1107486,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[258],"tags":[],"class_list":["post-1107480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event"],"yoast_head":"\nThis is B.O.B.B.Y.S \u2013 en kv\u00e4ll om vilka vi \u00e4r och vart vi \u00e4r p\u00e5 v\u00e4g » Bobbys Hair Care<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bybobbys.com\/sv\/this-is-b-o-b-b-y-s-en-kvall-om-vilka-vi-ar-och-vart-vi-ar-pa-vag\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"This is B.O.B.B.Y.S \u2013 en kv\u00e4ll om vilka vi \u00e4r och vart vi \u00e4r p\u00e5 v\u00e4g » Bobbys Hair Care\" \/>\n<meta property=\"og:description\" content=\"Den 22 april samlades vi p\u00e5 v\u00e5ning 10 i A-house Sickla, med utsikt \u00f6ver Stockholm, f\u00f6r en kv\u00e4ll som kom att bli s\u00e5 mycket mer \u00e4n ett event. 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